Cece belongs to Cece Group, founded in 2011. The group has released Cece, Cece Psychologist, Happy Cece, Lingomate, Cece Daren, and other apps, and describes itself as a leading pan-psychology online community in Asia. Its service model combines AI systems with online human service for 17 million users.
What Stands Out
- Cece sits inside a broader app portfolio, not a one-off astrology product.
- The company has visible financing history, including Yuan Zhan Capital, Tencent Shuangbai, and Fosun Capital.
- The product model blends AI systems, online advisors, psychology-oriented content, and astrology-adjacent services.
Market Notes
Cece is especially useful as a Chinese market case. It shows how astrology, psychology, online community, and human services can live inside one product group, which is different from many Western horoscope apps that focus on content or chart tools only.

